Finding a Niche in the soap business

The Frosty Festival has become such a big regional draw in recent years it was no surprise on Sunday that most of the vendors at Frosty’s Marketplace in the Reid Centre hailed from outside Mount Pearl itself.

Among the few Mount Pearl residents with one of the booths featuring foods, crafts and art were business partners James Clarke and Ian Butt, who own the Bubblepixie Soap Company, which they formed two years ago.

“I used to be a buyer for a (local) home store and my favourite category to buy was bath and body,” said Clarke. “I thought it would be so interesting to have my own line where I could use the ingredients, the fragrances, and design the packaging myself.”

Clarke and Butt source their ingredients from wholesalers throughout the country. “We try to buy as much locally as possible,” Clarke said. “But it’s all Canadian suppliers.”

The first two years in business have seen lots of growth. “We do a lot of markets,” Clarke said. “It’s been fantastic.”

Sunday’s turnout at Frosty’s Marketplace was a good one, Clarke noted, despite the bone numbing, February wind howling outside.

The partners don’t have a retail location. In addition to the weekend marketplaces that spring up, they sell their wares online. “But we do sell wholesale to (local) stores,” Clarke added, listing Madison Mackenzie Home and Bidgood’s as two of the retailers who offer their bath bomb “bomb shells” as well as wax melts, Shea butter soaps, lip balms and bath salts. “Plus we’re in stores across the island and in Ontario too,” Clarke said.

Posted on February 9, 2017 .